James Charles has just been named CoverGirl's first ever male CoverGirl and will be starring in their upcoming mascara campaign. "James Charles is no exception. This trio of cream bullet lipsticks includes three staple shades: Teehee, a soft pink nude, Mama Ru, a true and bright red, and WerkRoom, a vibrant mauve. Its basically the same thing," Willam tells Elite Daily. Easy, breezy, beautiful CoverBoy? Follow TODAY.com writer Scott Stump on Twitter. She's ready to turn the page following ex-husband's cheating. The legendary drag queen spilled all the tea about his biggest beauty line, which launches at QVC this week. Decades after becoming friends, Roncal reached out to RuPaul about a collaboration, and he unflinchingly accepted. By continuing to browse the site Use of this site constitutes acceptance of our Though the results of Draglash are longer, thicker, and fluffier lashes, she insists the lightweight formula makes it way easier to wear than actual falsies. now that CoverGirl has announced that James is its first male CoverGirl spokesmodel. In the course of a year, teen makeup artist James Charles has gone from starting an Instagram account showing off his impressive work to getting shoutouts from Katy Perry for making history. ", "We instantly became friends," Roncal says of their meeting and longterm bond. Blueball is a vibrant true blue packed with silver star-shaped glitters. Get non-boring fashion and beauty news directly in your feed. Together, Roncal and RuPaul created a massive collection that embodies the fun of wearing makeup, in what he says are the shades every beauty lover should have whether they're a down-to-Earth everyday user or a professional drag queen. Coverboy, put the bass in your walk: Drag Race alumni Willam reveals debut cosmetics line Press question mark to learn the rest of the keyboard shortcuts RuPaul loves to use the dual-ended sponge from the eye shadow palette to blend out the liner for an effortless daytime look. And we can prove it.. Does Coverboy cover boy? CoverGirl isnt the first cosmetic brand to eschew hegemonic notions of femininity, says Cornell University anthropologist Oneka LaBennett in a phone interview with The Christian Science Monitor. Wow. HelloGiggles.com is part of the Dotdash Meredith Beauty & Style Group, CoverGirl announced their first official Cover Boy. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Cond Nast. At the age of 17, Charles is breaking boundaries and doing it in style. Are gender roles relaxing inthe world of makeup? No person who has ever encountered former Drag Race contestant Willam has ever forgotten him. Fans of Drag Race in particular will get the biggest kick out of the palette's shade names, featuring some of drag's best original slang terms and iconic RuPaul catchphrases. Honored to have the pleasure to announce the very first COVERBOY, James Charles! she wrote on Instagram. IE 11 is not supported. Enjoy the videos and music you love, upload original content, and share it all with friends, family, and the world on YouTube. 2023 BDG Media, Inc. All rights reserved. Original reporting and incisive analysis, direct from the Guardian every morning. Roncal's and RuPaul's take on the eyeliner pencil comes in three fool-proof shades, available exclusively in a trio set. I love being extra pic.twitter.com/7Qu1yu8U2P. "I started my Instagram one year ago to inspire others and as an artistic outlet to challenge myself creatively. Megan Fox Wore 14-Karat White Gold Nails to the Grammys, With 150 white diamonds, these gold nails are the very definition of. 19802023 The Christian Science Monitor. "DragCons attendees are my target market so it makes sense that I would debut there with a bunch of people that also do/love drag," shares Willam. I was staring at him with my jaw dropped, wondering how he got his eye makeup so perfect and why my cheekbones have never looked that contoured/amazing in my life?! He said it took a lot of thorough conversations with his parents to make them understand that it wasnt an expression of his gender identity. ): "All of our COVERGIRLs are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful. If you follow her Instagram, then you know she'll try just about any beauty trend or treatment once (the pics of her purple hair are on IG to prove it). Some are extremely wearable, but most are dramatic AF, because why would Willam settle for anything less? Im still confident as a boy and I will always be a boy. Aspiring makeup artist and social media star James Charles, 17, has become the first male face of CoverGirl. These high-quality glitters have zero fallout, and all you've got to do is scoop some up and swipe it on. We are trying out Willam's new line of makeup Coverboy. Teenage makeup artist James Charles will be the cosmetic brand's first-ever male 'spokesmodel.' James Charles will be the first male face, or 'CoverBoy,' of CoverGirl after signing with the beauty company Tuesday. I just finished up my glitter testers, too, so Im glad were releasing soon. And the first male face of Covergirl brand. The brand also released an official press release ofthe news, in which they shared that Charles has all the key elements of a CoverGirl: "All of our CoverGirls are role models and boundary-breakers, fearlessly expressing themselves, standing up for what they believe, and redefining what it means to be beautiful. Makeup artist James Charles is the first ever male ambassador for the makeup brand as he becomes their CoverBoy RELATED: Get your pumpkin spice fix with these 29 pumpkin beauty products. Ad Choices. This content is imported from twitter. Makeup artist James Charles is making history. "Just fingers. American cosmetics brand CoverGirl has chosen its first-ever male model as its official ambassador, in the face of 17-year-old YouTube star and New York-based makeup artist James Charles. Polished Liquid Lipstick, Roncal says, is not like any other liquid lipstick you've used before. I can be confident with bare skin and with a full face, he told the magazine. We may earn commission from links on this page, but we only recommend products we love. Once you know yourself and know where your strong points are and how your face works then you use makeup to enhance that," he says. ?? Stay informed about the latest scientific discoveries & breakthroughs. The CoverGirl partnership with Charles began Tuesday and will include a new mascara coming out later this month. The TikTok-Viral Dyson Airwrap Is Back in Stock! To enjoy our website, you'll need to enable JavaScript in your web browser. For one thing, James has a considerable social media presence in a world that increasingly values social media. 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This message will appear once per week "I barely wash my own brushes, so Im not trying to tell people they need to make more work for themselves," he says. So I retook my senior photos & brought my ring light with me so my highlight would be poppin. Of course, with great drag comes great glam, and according to Willam, he's always had a knack for it. Oct 14, 2016 - 17 year old New York-based makeup artist James Charles is a new sensation on Instagram with over 500k followers there and another 75k subscribers on YouTube. Charles will be appearing in advertisements for CoverGirls newest mascara called So Lashy, according to the Huffington Post. "I love to run Goldie down the front of my shin or on my collarbone," he tells Allure. See for yourself. In an interview earlier this year, Charles told Marie Claire that makeup is an art form for him. We have a mission beyond circulation, we want to bridge divides. Tea. "A really big makeup artist slash drag queen secret is when you want pigment to really show up, you're going to use a sponge because they lay the product down so well," she says. Arguably the star of the whole show, Coverboy Glitter Jellies cost $12 each, come in four bold colors, and can be used just about anywhere you see fit. He also is known for taking his high school senior picture to another level at Bethlehem Central High School in Delmar, New York. All rights reserved. James will start out as the face/lashes of the brands latest mascara launch "So Lashy!," but will also be fully integrated into ads, commercials, etc. If you're planning to attend DragCon this year, you're in luck, because COVERBOY will be debuting at DragCon NYC on Sept. 6 in partnership with Ready Go Ventures. As brands like CoverGirl discover the influence of social media, young people have more power than ever to dictate what gets sold to them and how it gets marketed to them, Dr. LaBennett says. Ad Choices. If you need help purchasing a product directly from Allure, go to our FAQ. A religious liberty newsletter that is a must-read for people of faith. Goldie is a golden base with green undertones and holographic glitter. Can a Jesus Revolution take place again in America? You can renew your subscription or The Best Hair, Makeup, and Nails at the 2023 Grammy Awards. The three most recent Christian Science articles with a spiritual perspective. James Charles at Gucci's Met Gala after-party on May 6. "I am so beyond excited and overwhelmed and happy and astonished and of course, SHOOK, to announce that I am the newest face of CoverGirl,'' Charles wrote on Instagram. Its unsurprising, then, that James himself appears to embody those shifts.
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